Measure How Your Customers Are Interacting With Your Ads

Google is making it easier and easier to see how your customers are interacting with your ads. Over the past year or so they have released a number add extensions you can add to your ads like Ad extensions, Sitelinks, Location extensions, and Click-to-Call.Ads are becoming more interactive, and as advertisers on Google we want to know how these ads impact our key metrics like clicks, click-through-rates and, conversions.

But there has been a limitation on how well they were able to report on these features until now.

Adwords created a new report called “click type” to measure these new features.  Read more about it here

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